Currently ClosedOpen 10AM – 5PM
| View Gift Shop Hours

1 Lucy Plaza 9200 Atlantic Ave

Margate, NJ 08402

News

News

Lucy the Elephant

2 days 5 hours ago

More than 100 years have passed since this photo was taken. Margate has changed quite a bit. Lucy, on the other hand, hasn't aged a day. Well, she has had some work done. 😉

Lucy the Elephant

4 days 7 hours ago

📣 BIG NEWS! Lucy is making history… again!

Join us on Wednesday, October 14 at 11:30 a.m. as we officially unveil a new State of New Jersey historical marker recognizing Lucy the Elephant’s enduring place in New Jersey history and her iconic role at the Jersey Shore!

The ceremony will take place at Atlantic Avenue and Lucy Plaza, and everyone is invited to be part of this special moment.

Come celebrate 145 years of Lucy—and a well-deserved place in New Jersey history! ❤️🐘

We hope to see you there!

Lucy the Elephant

6 days 8 hours ago

Lucy is looking forward to a beautiful fall week at the Jersey Shore! 🍂🐘 Sunny skies, low humidity, and fresh ocean breezes make it the perfect time to visit. And remember, Lucy is open seven days a week! Come on by, take a tour, browse Lucy’s Gift Shop, snap a few selfies, and say hi to everyone’s favorite six-story elephant. ❤️

Lucy the Elephant

1 week 1 day ago

Ever wonder what it looks like inside Lucy’s head? 👀

Here’s a rare peek! Lucy is made up of approximately one million pieces of wood in all different shapes and sizes—some barely larger than a toothpick!

So, are the pieces you’re looking at here actually from 1881? We wish we could say for certain! They certainly appear old enough to be original, but the area around Lucy’s eyes was badly deteriorated by the time she was moved and restored beginning in the early 1970s. That makes it difficult to know whether this wood dates all the way back to Lucy’s construction or was added during those early restoration efforts.

Either way, it’s a fascinating glimpse beneath the surface of a structure that has been standing for 145 years! ❤️🐘

Lucy the Elephant

1 week 4 days ago

🐘🎃 TRUNKTOBERFEST IS BACK! 🍂🍻

Mark your calendars! Lucy's Second Annual Trunktoberfest is happening Saturday, October 17, from 1–6 PM!

🎟️ Admission: $25 for adults and children (children under 3 free). Food and drinks sold separately.

Get ready for an afternoon packed with fall fun, including:

🍁 Hayrides on the beach
🎃 Pumpkin patch
🍻 Biergarten
🍕 Delicious food from Manco & Manco Pizza, Betty's BBQ, and Twist!

🧁 CALLING ALL BAKERS! Think your fall treats have what it takes to win our Fall Baking Competition? Enter today! Link in the comments. 👇

Bring your friends, bring the family, and celebrate fall with your favorite six-story elephant! 🐘❤️

Who's coming to Trunktoberfest?

Lucy the Elephant

2 weeks 1 day ago

Stay safe, everyone! ❤️🐘

Lucy the Elephant

2 weeks 2 days ago

Please stay safe out there during this storm!

As of now, Lucy plans to be open tomorrow, but we’re keeping a close eye on conditions. If anything changes, we’ll be sure to update you right here.

Stay safe, stay dry, and take care of one another! ❤️🐘

Lucy the Elephant

2 weeks 3 days ago

Movie fans may recognize this still as one of the opening shots of the Oscar-nominated 1980 film Atlantic City, starring Burt Lancaster and Susan Sarandon. And there’s a lot to unpack in this single frame!

First, spot the “Welcome to Atlantic City” sign on the right? There’s just one problem: Lucy is in Margate! Apparently, Hollywood took a little geographic license. 😉

Now look at the lower left. That’s a sign for the Green House Bar, Lucy’s longtime neighbor, which is still there today as Ventura’s Greenhouse.

The film also captured Lucy at an interesting moment in her history—just a few years after her first major restoration and reopening to the public. More than four decades later, much of the landscape around her has changed, but Lucy is still standing tall! ✨

Lucy the Elephant

2 weeks 5 days ago

Happy National Elephant Appreciation Day from America's biggest elephant! ❤️🐘

Lucy the Elephant

3 weeks 1 day ago

While the exact date of this photo is still a mystery, it offers an amazingly detailed look at the Turkish Pavilion—the ornate building with the distinctive onion domes seen just to the right of Lucy.

We’ve learned so much fascinating history about this long-lost landmark. For example, it was fashioned from materials originally used to create the Brazilian Court at Philadelphia’s 1876 Centennial Exhibition! The materials were later brought to the shore and transformed into the remarkable building you see here.

Sadly, the Turkish Pavilion was demolished by the late 1920s, but photographs like this help us piece together the fascinating world that once surrounded Lucy. ✨🐘

Lucy the Elephant

3 weeks 4 days ago

Beaches? We’ve got ’em.
Boardwalks? Of course.
Saltwater taffy? Obviously.
A six-story elephant?

Only in Margate. ❤️🐘

Lucy the Elephant

4 weeks 10 hours ago

Today, we’re flying Lucy’s flag at half-staff in honor of Greyson R. Jones on what would have been his 14th birthday. Greyson was a devoted friend and supporter of Lucy who made a point to visit her whenever he was in Margate. They say an elephant never forgets, and neither will we. Greyson will always hold a special place in our hearts.

Lucy the Elephant

4 weeks 2 days ago

Twenty-five years later, we remember.

Today, we honor the lives lost on September 11, 2001, the families and loved ones who carry their memory, and all those whose lives were forever changed.

We will never forget. 🇺🇸

Lucy the Elephant

1 month 1 day ago

Labor Day may have come and gone, but we all know fall is one of the most beautiful times of year down the Shore! 🍂🐘

With gorgeous days, cooler breezes, and fewer crowds, it’s the perfect season for a shore getaway. So don’t be a stranger! Come enjoy a beautiful fall day in Margate—and be sure to stop by and say hi to Lucy while you’re here. ❤️

Lucy the Elephant

1 month 4 days ago

We hope everyone is having a fun and safe Labor Day Weekend! ☀️🌊 Lucy will be open on Labor Day from 10 AM–5 PM, so come by and spend part of your holiday with everyone’s favorite Jersey Shore diva! Planning a visit later this fall? Here are Lucy’s hours through September and October. We can’t wait to see you! ❤️🐘