One of the most incredible parts of caring for Lucy is hearing from people all over the world who share their photos and memories through the years. ❤️🐘 Last week, we received this photo along with this note: "Not too sure when this was taken. I found it in an envelope of negatives my grandmother had at her house. I’m guessing it’s from the mid 50s when my family would come down to New Jersey for their annual vacation."
Wishing a very happy birthday to Lucy the Elephant’s Executive Director, Richard Helfant! 🎉 For more than two decades, Rich has ensured that Lucy has everything she needs to continue delighting generations to come. We are so grateful for his tireless leadership and unwavering dedication. Fun fact: Rich’s last name, Helfant, means “elephant” in Yiddish. A coincidence? We think not. ❤️🐘
On this day in 1882, Lucy made headlines for the very first time. An advertisement in The Philadelphia Inquirer proudly announced: “THE ELEPHANT is finished and open for visitors…”
As anyone who’s taken a tour of Lucy knows, she was built in 1881 by James V. Lafferty to attract prospective real estate buyers to the south end of Absecon Island. From her howdah, folks could take in sweeping views of South Atlantic City (now Margate), view available lots, and imagine their future by the shore. Lucy was designed to draw a crowd, and it worked!
More than a century later, Lucy is still capturing hearts, sparking curiosity, and standing as one of the most iconic roadside attractions in America. And it all started with that very first moment in print.
The first photo is the original article from April 5, 1882. The second is one of the earliest photos of Lucy taken in 1886. ✨🐘

